Alessandra needed a brand for her healthy eatery in the heart of Chelsea. She was right at the start of her mission, with just the concept, name and a shell of a building to work with. We helped her to define a Complete Brand™.
With a neighbourhood vibe and emphasis on nature’s wonderful ingredients, the concept of ‘Naturehood’ was born. We designed and illustrated a beautiful and flexible brand world covering everything from the website, signage and menu, right down to takeaway coffee cups. We even worked with the architects on a vision for the interiors.